We believe marketing is not about volume; it is about absolute precision.
At Marko rules, we operate on a single conviction: local businesses shouldn't pay for traffic that leads nowhere. We focus exclusively on Google Local Service Ads because they represent the most direct, accountable link between a local service provider and a client ready to commit.
The transition from clicks to conversations.
MseoSolutions was founded to challenge the traditional pay-per-click agency model. For years, digital marketing has rewarded platforms for generating traffic, placing the entire burden of conversion on the business owner. We saw a structural flaw in this arrangement.
When Google introduced Local Service Ads (LSAs), it signaled a paradigm shift. By moving from pay-per-click to pay-per-lead, the search engine aligned its incentives with yours. You only pay when a customer calls you directly through the ad.
We built our practice to master this specific, highly-optimized channel. By managing every dimension of the LSA ecosystem—from rigorous profile verification and onboarding to call tracking via CallRail, continuous campaign analysis, and active lead disputes—we help local businesses achieve up to a 52% reduction in average cost-per-lead compared to standard PPC.
Metrics we live by.
CPL Reduction
Average cost-per-lead reduction seen when transitioning budget from standard pay-per-click models to verified local service leads.
Response Rate
The baseline responsiveness threshold we establish to ensure Google prioritizes your ad placement and keeps your pipeline active.
Target ROAS
Our target return on ad spend, driven by daily management of lead quality and prompt disputation of unqualified or invalid calls.
Marko Simic
Marko established MseoSolutions with a practical mandate: simplify the equation of local search visibility. Recognizing the complexity and inefficiencies inherent in traditional search engine optimization and PPC management, he turned his focus entirely to Google's Local Service Ads platform.
As an active authority in the space, Marko authored "Local Success with Google Local Service Ads"—widely regarded as the first comprehensive playbook written specifically for local businesses navigating the transition to pay-per-lead advertising.
Email: simicmarko@mseosolutions.com Direct: +1 (203) 830-7920
Let's audit your market position.
Most local service markets have only a handful of early adopters taking full advantage of Google LSA. Fill out the consultation request below to determine if your market and category qualify for guaranteed lead flow.